Cayocosta
Been reading The Lefsetz Letter recently. Passionate guy. Today, Bob posted a response to the comScore report wherein among other things, he rehashes the now legendary free music with tee-shirt cure-all for new artists.
Rather then spend 5 minutes of your time reading between the lines of his seemingly relentless anti-industry rhetoric to uncover the nuclear core of his rant; allow me to summarize. What Mr. Lefsetz is essentially saying:
Make people love you because of your music, then sell them something.
Now, the toughest task in the world has got to be trying to make a million people love you.
Moreover, once that is accomplished, the next task is to exploit those that love you by selling them meaningless merchandise with your name on it.
A better (but no less difficult) idea might be:
Make a fortune selling merchandise, then make music for yourself.
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1 comment:
bob does temper that line with other lines such as, "if you're making music to get rich, then quit." he's a passionate guy, hard to lock down on vision, though.
great blog. you've got a new reader.
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