Thursday, November 08, 2007

AT&T Streaming Radio to Certain Phones

Now if only AT&T would facilitate streaming individual tracks on demand, we'd really be getting somewhere. - Cayocosta

AT&T Inc. (NYSE:T) today announced that Pandora, the popular and rapidly growing Internet radio service, is now available on select wireless phones from AT&T. With Pandora, AT&T's wireless customers can discover new music, listen to their favorite artists and create their own personalized radio stations on their handsets.

"Pandora allows our customers to access their customized radio stations wherever they are without the need to carry an extra device, and that provides the ultimate convenience," said Mark Collins, vice president of Consumer Data for AT&T’s wireless unit. “Pandora’s unique approach to radio, combined with AT&T's already robust mobile music platform, supports consumer demand for more wireless music offerings. This service is another example of the many innovative ways that AT&T connects our customers to more of the music they want at the moment they want it."

"Pandora is a great way to discover new music that you may have never found otherwise," said Tim Westergren, founder of Pandora. “Now, listeners can have personalized music throughout the day — with the stations that they created — whenever and wherever they want. With this launch, AT&T and Pandora are continuing the ongoing expansion of Internet radio across all forms of listening."

Pandora is available for a free trial for the first five days and then costs $8.99 a month. AT&T recommends selecting a MEdia Max bundle, which not only provides unlimited mobile Web-browsing with MEdia Net but also unlimited access to streaming video, CV and basic content. The MEdia Max bundle is $19.99 a month and includes 200 text messages.

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