Spending across all radio sectors dropped 5% in the third quarter to $5.4 billion, while local radio declined 5% to $3.6 billion and national revenues were down 8% to $1.1 billion, reports RAB. However, network radio grew 9% revenue gain to $293 million, closely followed by non-spot with a 7% rise to $395 million.Link
Tuesday, December 04, 2007
Combined Q3 Radio Spending Drops 5%, NTR Up 7%
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